the Human Experience

101 Research is a woman-owned, interdisciplinary research and consulting firm.
We specialize in three main areas:
Market Research, Social and Behavioral Science Research, and User Research.

At 101, we utilize innovative and rigorous mixed methods, conducting work both within the United States and internationally. Our mission is to provide our clients with tailored and actionable insights into human behavior and the user experience to inform the development of products and policies.

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